Posts Tagged ‘SEO’

12th April
2009
written by admin

Planning a successful china SEO campaign is the result of an optimization of objectives, resources and time.

How to plan a successful china SEO campaign? Among the key issues, often left out, the involvement of team work in achieving the objective assumes an important role. Involvement must be included in a strategic plan to outline successfully the strategies and tactics that will be used.

Step 1: Setting goals
The first step in implementing a plan for china SEO is to set goals. What are the problems that the project is facing china SEO? You may need more traffic, more sales, more newsletter subscriptions or to the community, or multiple contacts via a form able to generate leads. Subsequently we define how to measure success.

Step 2: establish the china SEO team
In the case of a small company the task is not onerous. But in the case of a company of medium or large size where the services are designed to divide, it is essential to establish from the beginning, the person who will be the main driver of our china SEO campaign. A classic design china SEO involves the fact Marketing, Product, PR, el’IT / Tech with the backing of individual managers to determine what resources will be needed. For example, a new analysis of navigation or a copy to launch a blog.

Step 3: Identify the Target
Probably exist different categories of users who visit our website of our company. Able to understand which of these categories becomes easier for our customer is crucial. Learn to know our audience and we will be able to customize your china SEO project.

Step 4: Selection of strategies.
Every company has a story in itself and every china SEO campaign will have different modes of implementation. It ‘important to know their objectives, resources available and our customers. It ‘also important not to set targets too ambitious to proceed by steps, but devoting much attention to reading the data.

Step 5: Measuring Results
Measure the results in the short term is important but perhaps even more important to understand that the results do not arrive immediately, and that may depend on other external factors such as the competitiveness of other companies, the market etc.

Step 6: Regular and Repeat
The process of china SEO is a continuous process that must be monitored and adjusted continuously.

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1st April
2009
written by admin

有许多方法和优化的排名网页改善。目标通常是迅速改善的排名,与著名的排名方法来操纵。一旦Google搜索引擎优化工作揭示威胁患侧所谓的Google的惩罚。惩罚的主题我曾写了不少-处罚。但是,这些将如何才能避免?

什么是罚款或Abstrafung ?
Abstrafung中的排名。根据进攻的层次-30高达毕业的最后结果网页( 950) 。
惩罚这些分布在大多数情况下,也各不相同的其他网页。

为什么Google的罚则?
Google已经明确的指导方针,并举例说明。
结果网页是由他们自己的程序和方法编制中,Google并没有阻止他们上当受骗。

最常见的触发器的罚款?
1、最常见的错误可能是在很短的时间来产生许多链接。自然生长行为的链接。特别是主题或引用来自第三方链接目录将产生不利影响。
2、关键字堆砌:常常使用的关键字。关键字密度过高高于正常隐藏关键字的网页。后者现在是很容易检测到Google。例如:白色的文字在白色背景上。
3、自动查询:位置查询软件和稳定的“ site :www.abc.com ” -查询可能仍然登录Google帐户的IP将很快确定。
4、自动重定向:仍常常被视为使用JavaScript重定向和中继标记。经常坚持,因为桥页后面。一个非常有名的例子是Abstrafung一个大型汽车公司在2006年。如果使用重定向,那么,我们建议磨友好301重定向。这也是采访的搜索质量评定建议。
5、链接文本锚:太多往往与文本链接。很多初学者看到,数百名目录条目总是相同的链接文字可输入。

正如你注意到Google的罚则?
在排名的损失需要不等于惩罚行动。往往有测试或改变算法试图Google或更新。
改变算法,SERP´s通常有一个转变。这种转变,是长期存在,并显示出一个明确的浪费-30, .60 或 -950, ,这就是GoogleAbstrafung行为。